Tuesday, November 06, 2012

Free People's Pet Project


This Sunday Free People launched their latest project which focusses less on fashion and more on our favourite furry friends.

The 'Pet Project' is a collaboration between Free People and PAWS, Philadelphia's largest no kill animal rescue centre. The collection itself boasts an exquisite range of eco conscious collars, beds, leads and tags for both dogs and cats and all the profits from one of the beds (the vintage flag bed) will be donated to PAWS. Our furry friends can adorn themselves in the latest bohemian pet fashion whilst lounging on some of the comfiest looking beds around. Who said pampered pooches were a thing of the past?!

The lookbook is set the melt the hearts of many a female across the world. All the pets featured are either rescued or up for adoption through PAWS. It carries the same aesthetic as Free People's collections for humans but beholds an added cute factor that just cannot be ignored.

I cannot wait to dress the Moda de la Mode dog in this collection.





Which pieces would you choose for your pet?

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